New Delhi: India’s biggest consumer goods companies, including Procter & Gamble, ITC, Dabur, Hindustan Unilever, Britannia, Nestle, Mondelez and Tata Consumer, have come together with the government to convert millions of neighbourhood Kirana stores into sanitised retail outlets selling daily essentials.
These kiranas will be called Suraksha Stores and registered on the government’s Aarogya Setu app. The companies will help the Kirana staff implement safety norms such as social distancing and sanitisation, and also supply them sanitisers, masks and gloves.
The government is targeting to bring 1 million stores under this category within 45 days. As of Tuesday night, consumer goods companies have adopted 1 lakh outlets.
Consumer affairs ministry secretary Pawan Agarwal confirmed the move. “This voluntary effort is a welcome development. Presently, on a pilot basis, 12 companies have taken this forward and over lakh outlets have already been registered,” Agarwal told ET.
The group of companies, which currently also includes Marico, Johnson & Johnson, Godrej and Colgate Palmolive, is called the Coalition of Responsible Enterprises (CoRE) against COVID. The programme has so far generated interest from more than 75 companies.
“As an industry, we will scale the initiative across the entire supply chain, community and consumer-facing last-mile delivery, besides following robust certified training processes, to contain the spread of COVID-19,” P&G India chief executive Madhusudan Gopalan said while addressing a videoconference that was attended among others by government officials.
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News Source:-
https://www.google.com/amp/s/m.economictimes.com/industry/services/retail/government-to-set-up-20-lakh-suraksha-retail-shops-to-meet-to-provide-daily-essentials/amp_articleshow/75106516.cms
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